Rethink: The Surprising History of New Ideas
"Clever and entertaining." (Sunday Times). "Elegantly written and full of surprises." (Daily Telegraph). "Always entertaining and often eye-opening." (Financial Times). Old ideas that were mocked or ignored for centuries are now storming back to the cutting edge of research, and informing the way we lead our lives. In Rethink Steven Poole shows what we can learn by returning to discarded ideas, and considering them from a different perspective. He explains why today's chess grandmasters, quantum physicists and psychologists are mining the last 2,000 years of history for answers to the problems of the present. And he reveals how long-neglected thinkers could transform all of our everyday lives - from improving the way boardrooms operate, to inspiring grand projects for social and political change. Including compelling and thought-provoking stories from the worlds of philosophy, science, technology, politics and business, Rethink might just change the way you look at the world. "A whirlwind of discovery...Among the greatest compliments you can give a book is that it helps you to see things differently." (Guardian). "When it comes to describing a complex idea clearly, Poole is one of the best writers around." (Sunday Times). "Fascinating...Poole confirms his standing as one of our liveliest and most thought-provoking writers on science and technology." (Spectator). "A fascinating compendium of new ideas that aren't new at all." (New Statesman).
"Entertaining and important ... Elegantly written and full of surprises" Daily Telegraph "Clever and entertaining ... when it comes to describing a complex idea clearly, Poole is one of the best writers around." Sunday Times "Always entertaining and often eye-opening" Financial Times "Fascinating ... Poole confirms his standing as one of our liveliest and most thought-provoking writers on science and technology." Spectator "Steven Poole's book is full of fascinating stories ... It's a treasure trove for people who like to begin stories with "Did you know that...?" The Times
Steven Poole is the award-winning author of four critically acclaimed works of non-fiction: Trigger Happy, Unspeak, You Aren't What You Eat, and Who Touched Base In My Thought Shower? He has written widely on ideas, culture, language, and society for the Guardian, the New Statesman, the Times Literary Supplement, the Wall Street Journal, and many other publications.