Company of One is a refreshing approach to success centered on staying small and questioning growth. Not as a freelancer who only gets paid per project, or as a startup that wants to scale up as soon as possible, but as a small business deliberately committed to better instead of bigger. Paul Jarvis shows how remaining small provides the freedom to pursue more meaningful pleasures in life and helps you avoid the headaches that come with traditional growth-oriented business. Having personally discovered the benefits of cutting out the corporate hierarchy that constantly demands more, Jarvis explains how you can do the same, including how to set up your shop, determine your desired revenues, deal with unexpected crises, keep your customers happy, and, of course, accomplish all of this on your own terms. Book jacket.